Corporations shift individual messaging all the time, but there's an overarching trend in shifting from "happiness" kinds of messages to "growth" and "purpose" kinds of messaging. In other words, they're starting to understand what people are truly seeking in their lives.
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You can always find a reason to complain, and you can always find a reason to be grateful. The former will lead to a miserable life; the latter will lead to a more pleasant life.
https://yourmeaninginlife.com/blog/it-will-always-be-something
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There are many misconceptions about how important growth is to your life, from what kinds of growth are possible, whose growth is meaningful, and how growth is meaningful even in the face of endings and death.
https://yourmeaninginlife.com/blog/misconceptions-about-growth-oriented-meaning
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